Article#1: B2B Sales Leads Success Checklist by: M. H. “Mac” McIntosh You’ve spent a great deal of time, effort and money putting together your business-to-business sales lead generation programs. How you handle B2B sales leads once you get them makes the difference between a happy sales team and new customers or an unhappy sales team [...]

IT companies can land big ticket accounts if they have a constant stream of new sales lead coming in. The return on investment for lead generation can be very strong if you have the right service bringing in the cream of the crop leads. That’s us. It’s what we do. We generate leads for many [...]

The business to business markets are very promising from a marketing (and return on investment) standpoint. Anyone trying to market B2B goods or services may be amazed at the returns that are available with just a little effort. Without getting too technical, the relationship between seems to be inverted. Since very few b2b companies market [...]